CLIENT: BWS | Dan Murphy’s

AGENCY: M&C Saatchi

ROLE: Senior Integrated Producer

Produced the 100 Days of Summer campaign delivering daily creative executions throughout the summer season, including stills photography, in-store activations and animation for social media.

This work was part of a fully integrated campaign that spanned across digital display, POS, OOH, press, and social media.

I also Produced BWS Always On content and digital output of The Worlds Biggest Beer Run; producing high-quality and engaging content tailored for each channel and platform.